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Zen Garden > SPECIAL GUEST ARTICLE - Are You Forever Invisible? by Linda Caroll

Linda Caroll from Toronto, Canada is a web designer and author. In this article, Linda makes a powerful statement about humanity, emotions and what drives us.


"The day will come when, after harnessing space, the winds, the tides and gravitation, we shall harness for God the energies of love. And on that day, for the second time in the history of the world, we shall have discovered fire." - Pierre Teilhard de Chardin - paleontologist, biologist, philosopher & Jesuit priest (1881-1955)

"It was devastating. My teacher started crying, all the girls started crying..." - Jim Johns, Houston; remembering the assassination of JFK on Nov. 22, 1963.

A Jamaican woman stopped... legs buckled under her. Clasped her hands and cried, "My son in one building; my daughter in the other." - Jenna, New York; remembering 911; September 11, 2001.


Business strategists loudly proclaim the merits of repetition. Yet, from the pages of time, the voice of late author Tryon Edwards softly whispers an inescapable truth; "We rarely forget that which has made a deep impression on our minds."

Neil Armstrong landing on the moon. Bob Hope's smile. September 11th. The assassination of JFK. Our first love. Moments forever etched in our memories. Not by repetition, but by emotional impact.

Ninety percent of websites fail. Eighty percent of new businesses fail. They fail, not by lack of desire or lack of funds, but by lack of impact. Most business owners are afraid to walk the edge. Afraid to stand up and stand out. Afraid to be different.

Sadly, the best results that the timid get is to stay forever invisible.

Anita Roddick's vehement protests against animal testing in the name of beauty rocketed The Body Shop to success despite an advertising budget of zero. And Seth Godin's Purple Cows... and the Starbucks experience. And who of the Coke generation can't sing along with the tune "I'd like to buy the world a Coke..."

If you long to be remarkable, but you're a little short on courage, ask yourself this; What do you stand for? What stirred your heart and led you to the path you walk?

Harness the power of what you stand for, what you love - and in the words of a humble Jesuit priest - you shall have disovered fire.

About the Author: You can read more of Linda Caroll's articles on marketing, web design, business ethics and many other related topics here.

Gary Simpson is a 7th Dan karate master who teaches self defense, motivation, self help and wealth building to students around the world through home study courses. You may reprint this article as you include this author credit and an active link to his web site.

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